Blog

Building a Sustainable Website

Building a Sustainable Website

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Environmentally friendly web design is a fairly new concept, but it is starting to gain traction. Cutting down on the amount of code behind the scenes of a website and reducing the amount of power required to run it, reduces its CO2 footprint.…
Energy
Cyber Sustainability

Cyber Sustainability: Turning the Tide

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We all know the Earth is getting hotter, the seas are rising, and somewhere a polar bear is questioning its life choices. But while everyone is busy switching to metal straws and organic deodorant to boost their sustainability effort, there’s…
Energy
Google Ads vs Google AdSense

Google Ads vs. AdSense: Key Differences

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The online world is a vast ecosystem, much like our planet. To thrive, businesses need to understand how to grow sustainably—both in marketing and in their impact on the earth. At Fairwind Creative, we believe in leveraging digital tools responsibly…
Google
Website hygiene - speed, SEO, efficiency, and more

Website Hygiene: Keeping Your Site Clean and Efficient

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Think of your website like a digital house—if you don’t clean up regularly, things start to pile up, slow down, and before you know it, your visitors are tripping over outdated plugins and oversized images. Poor website hygiene isn’t just…
Energy
Colour systems

RGB, HEX, Pantone, and CMYK: Understanding Colour Systems

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When working with colours in design, printing, and digital media, understanding different colour systems is essential. RGB, HEX, Pantone, and CMYK each serve a unique purpose and are used in different contexts. Here’s a breakdown of how they…
Branding
Google Business Listing

Google Business Listing: Maximize Your Reach

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Whether you run a local bakery, a consulting firm, or an e-commerce store, a Google Business Listing is essential for visibility, credibility, and customer engagement in today’s digital-first world. Think of it as your virtual storefront—available…
Google
Building a Sustainable Website

Building a Sustainable Website

, , ,
Environmentally friendly web design is a fairly new concept, but it is starting to gain traction. Cutting down on the amount of code behind the scenes of a website and reducing the amount of power required to run it, reduces its CO2 footprint.…
Energy
Cyber Sustainability

Cyber Sustainability: Turning the Tide

,
We all know the Earth is getting hotter, the seas are rising, and somewhere a polar bear is questioning its life choices. But while everyone is busy switching to metal straws and organic deodorant to boost their sustainability effort, there’s…
Energy
Google Ads vs Google AdSense

Google Ads vs. AdSense: Key Differences

,
The online world is a vast ecosystem, much like our planet. To thrive, businesses need to understand how to grow sustainably—both in marketing and in their impact on the earth. At Fairwind Creative, we believe in leveraging digital tools responsibly…
Google
Website hygiene - speed, SEO, efficiency, and more

Website Hygiene: Keeping Your Site Clean and Efficient

, ,
Think of your website like a digital house—if you don’t clean up regularly, things start to pile up, slow down, and before you know it, your visitors are tripping over outdated plugins and oversized images. Poor website hygiene isn’t just…
Energy